01
Days 1 to 30
You can finally see what is happening
Tracking is rebuilt server-side, so you know which sales actually come from advertising and what is costing money without bringing any in. Visitors who did not buy are followed up automatically.
Meta Ads consultant — France
Your Meta Ads, run by a consultant Meta trained.
Trained inside Meta, not on YouTube.
I am Youcef Ben-Nadja. I build predictable acquisition systems in 90 days for small businesses and online stores — not campaigns launched and left running.
- Certified Meta consultant
- Trained by Meta in Lisbon
- Accounts handled: Decathlon, Auchan
Who I am
I was trained by Meta in Lisbon and certified there. I then spent two years as a digital marketing advisor, on accounts including Decathlon and Auchan.
What I learned inside Meta is not in a video: how the auction actually arbitrates, what the algorithm looks at, and the point at which a budget stops teaching it anything. That reading is what I sell — not access to Ads Manager.
“Your account is handled by me, not passed down to a junior. That is why I cannot run many in parallel, and it is also the one thing an agency cannot promise you.”
Youcef Ben-Nadja, founder of Novaleads
What I do
Facebook and Instagram advertising for small and medium-sized businesses and for online stores. The work is organised over 90 days, in three stages.
02
Days 31 to 60
You know which ads work
Five to ten genuinely different ads, tested at the same time. What works is kept, the rest is replaced. Everything is made to be watched on a phone, subtitles included.
03
Days 61 to 90
What works scales
Budget moves to what pays. Ads are renewed before people tire of them, and new audiences that resemble your buyers are reached.
No result is guaranteed, before or after. What is said is what can be measured.
Who I work with
French companies
Shopify and WooCommerce stores, coaches and training businesses, local SMEs. Everything runs in French, on the French market, handled by someone who works in it every day.
International agencies
You keep the client relationship; I run the Meta account underneath it. Briefs, reporting and calls in English. The ads themselves are written in French.
Three situations where the answer is no: an advertising budget below €500 a month, on which my fees would cost more than the advertising they run; expecting a result within thirty days; refusing to touch the website. Better heard before signing than after.
Pricing
All prices are in euros, excluding tax.
Not sure where you stand yet?
The Audit Flash, €149 one-off: every problem found and costed, with screenshots of your account, and the full fix list ordered by impact. A complete document you keep — yours to run, or to hand back to me.
The €149 is deducted if you take a monthly plan within the month.
€149one-off
Démarrage
You have a small budget, and you do not want to burn through it.
€349per month
- One Meta campaign set up and put live for you
- Your sales tracking rebuilt from scratch
- A monthly review of what works and what does not
- Your ads refreshed when they wear out
Most complete
Performance
You do not know what to film, or from what angle.
€699per month
- Everything in Démarrage
- Five to ten ad angles written for you: what to show, what to say, and to whom
- Every ad measured, and replaced when it wears out
- Your visitors and your past customers followed up
Scale
You have several offers or several countries running at the same time.
€1,199per month
- Everything in Performance
- Several offers or markets run in parallel
- More ad angles written each month
- Your team or your videographer briefed by me
- VAT is not applicable — article 293 B of the French General Tax Code — so the invoice carries no VAT.
- Monthly plans run for a minimum of three months, with a 50% deposit on signature.
- The advertising budget paid to Meta is not included. It stays on your own ad account, which remains yours.
- Filming and editing are not included in any plan. If you have nobody to shoot, production is quoted separately.
- On small budgets, fees weigh heavily against the ad spend — that is arithmetic, not a choice. That is why Démarrage covers one campaign and one monthly review, where a full retainer would cost twice as much.
- Your website is costing you sales and you have nobody to rebuild it? Landing page from €990, full site from €2,490. Delivered in three weeks, for clients on a monthly plan.
Get in touch
Write in English and I will answer in English. I reply within two working days.
No form, no sequence, no sales team: the message reaches me directly.